Still life and food photographers worldwide flock to Noho Productions when shooting in New York. Noho features six fully equipped, digital still life studios. Noho's flat rate packages cover studio, lighting & grip, camera system, digital back, digital workstation and a digital technician. Noho's digital department features: Leaf and Phase One digital backs, digital workstations with Eizo monitors, and experienced digital techs. The equipment room is loaded with the Pro-7 flash system, Arri fresnels, Kino Flos, Dedolights, HMI and more. Camera equipment includes the Hasselblad H system, Sinar system, Schneider Digitar lenses, Canon system, Zeiss video lenses, Foba camera stands and motion accessories. This facility has an array of sets, supplies and expendables for still life. "I am a former still life photographer myself, so I designed the studio facility with an emphasis on the special needs of still life photography," says owner Paul Grand. Just opened: Noho's new Kitchen Cupboard, featuring the latest culinary equipment, tools and supplies. - Studio/Equipment Guide 2012